Sharing a quote or idea about
creativity, design, design practice, and design craft. Each Monday.
About why.
“I want everything we do to be beautiful. I don’t give a
damn whether the client understands that that’s worth anything, or that the
client thinks it’s worth anything, or whether it is worth anything. It’s worth
it to me. It’s the way I want to live my life. I want to make beautiful things,
even if nobody cares.” –Saul Bass.
Saul Bass was an American graphic designer
and Academy Award winning filmmaker, best known for his design of motion
picture title sequences, film posters, and corporate logos.